Fitness SEO Services

Get the SEO results your gym or fitness business needs with the #1 gym SEO company, Assertive

In the fiercely competitive fitness industry, standing out online is not just an option—it’s essential for survival and dominance. Your gym, your fitness company, or your gym equipment company doesn’t just offer workouts; it transforms lives.

But if your digital presence doesn’t reflect your market leadership, you’re invisible to potential clients ready for their transformation. So, how do you set your gym business apart in this competitive landscape? By partnering with the leading fitness services SEO company.

At Assertive, our fitness SEO services are your strategic ally to catapult your brand up the online search results, where you belong, Getting you the traction, the visibility, and the clients that you deserve.

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Why your gym or fitness business needs our search engine optimization strategies

Potential customers use search engines to find fitness solutions, and your gym’s visibility on these platforms determines your ability to attract them.

If you want to be the #1 in the fitness industry, your fitness business has to not just appear in search engine results pages, but dominate them.

As a leading fitness SEO agency with over 15 years in the SEO industry, Assertive can get you where you want to go. We have the tools and expertise your fitness brand needs to gain visibility and establish credibility in the competitive fitness industry.

More than just driving website traffic, our SEO services can secure your place as a leader in the digital market, attract leads ready to engage with fitness and convert these leads into loyal members of your community.

Get in better shape with our gym SEO services

As gym SEO experts, our solutions are tailored for the fitness industry. Whether you’re a gym owner or the CEO of nationwide fitness clubs, our efforts will get you:

Visibility in a crowded market: The fitness industry is saturated, and standing out online is more challenging than ever. You need to be visible to those searching for fitness options in your area.

Attracting the right audience: Not just any traffic will do. You want to attract visitors genuinely interested in joining a gym or fitness programme, not just browsing for general health tips.

Converting visitors to members: Increasing website traffic is one thing, but converting those visitors into gym members is where the real challenge lies.

Keeping up with SEO changes: Google’s algorithms are constantly evolving. Staying on top of these changes and adjusting your SEO strategy accordingly can feel like a full-time job.

Fitness marketing case studies


Increase in

Organic traffic


Reduction in

Bounce rate


Assertive made initial website fixes and built a new content strategy that covered research, production and marketing of relevant content to attract new traffic, new links and new brand awareness.

“Our partnership with Assertive and their SEO efforts has raised our Google business profile, putting us in front of potential clients when they need us the most.”

NEEDaFIXER are the largest international network of directors, producers, fixers and journalists.

Get started with fitness SEO services from Assertive

Ready to dominate the fitness industry and turn your brand into the #1 choice for fitness enthusiasts nationwide? Assertive is here to make that happen.

With our unparalleled expertise and a proven track record of success, we’re not just offering SEO services; we’re offering a partnership that will propel your business up the search engine results and beyond.

Our SEO Brands

The Four-Step Process to SEO Consulting

Our SEO team doesn’t believe in red tape, which is why we try to streamline our onboarding process, so you can skip the boring stuff and get straight to optimisation strategies that will grow your business.

Are you considering a new agency?

We can provide a quotation / response to RFP's for SEO services including auditing, consultancy, training & strategy execution. We provide bespoke SEO campaigns tailored to your growth objectives.


Book a 1-1 Call with Assertive to Discuss Your Organisations Needs

Book a call - discuss your objectives & current pain points, growth plans, ROI targets & receive a tailored quote that takes into consideration your growth needs as well as your current organic status.

Daniel Carter Founder/Senior SEO