Become the go-to resource for people looking for mental health support. Whether you’re a private counselling practice or offer support in your local community, SEO is the difference between prospective patients finding—and trusting—your practice or failing to make an impression.
As one of the UK’s longest-running SEO agencies, we’ve helped clients in the mental health sector grow and scale with fully bespoke organic strategies. Now, it’s your turn to scale.
Mental health professionals that trust Assertive for their SEO needs
Why choose Assertive for SEO services?
There was a time when mental health was a taboo topic, but the after-effects of Coronavirus and a deeper understanding of psychological wellbeing means many people are now turning to support from therapists, counsellors and psychiatrists.
With a proven track record of delivering consistent results for clients in the healthcare sector, we can help you attract more service users and position yourself as an authority within the mental health industry. Bespoke SEO is the best way to establish your clinic and secure endless growth potential.
Experts in data-driven SEO strategies
Search engine optimization can pave the way for long-term success. However, to compete with other mental health professionals and cement your clinic as an authority, you’ll need to have optimal organic visibility and a strategy that turns website visitors into patients.
With decades of experience in SEO, we’ve seen it all – from changing algorithms to new trends that define a client’s success. We’re firmly focused on the future and align our SEO efforts with Google’s E-E-A-T criteria.
SEO for therapists and mental health professionals
SEO audit and strategy
The SEO audit is the starting point for all of our services. It’s where we assess how your website is performing and check for technical errors. We perform a deep analysis of your website and evaluate core web vitals, then develop a strategy that removes any barriers and gives you a blueprint for long-term growth.
Local SEO
As a mental health practice, you probably work with clients in your community, meaning local SEO is integral to your success. We’ll target keywords for a local audience and optimize your Google Business Profile to ensure prospective patients can find you. Our services also include citations and local link-building.
On-page SEO
A comprehensive local SEO strategy is intrinsic to acquiring new patients within your local community. Our experts deploy a range of techniques when enhancing your local presence, including optimising your Google Business Profile, ensuring consistency with local citations and developing a proactive link-building strategy.
Technical SEO
Technical errors can limit the potential of healthcare businesses, but a combative approach negates the risk of these errors causing problems. We perform regular crawls and audits of your website, assessing its core web vitals and removing barriers for higher search engine rankings.
On-page SEO
While organic visibility can boost your website traffic, on-page SEO determines whether your visitors will become patients. We’ll assess all on-page elements, including your content, meta descriptions, title tags, and internal links, making sure nothing prevents you from giving your target audience a seamless experience.
Technical SEO
No SEO strategy will yield results if your website’s technical elements aren’t perfect. Our technical SEO specialists perform regular audits, assessing the site’s performance and checking for errors. From repairing broken links to refining your website’s structure and fixing navigation errors, we go out of our way to ensure your target audience and search engines have a great experience.
Off-page SEO
High-quality backlinks are essential to secure higher search engine rankings and demonstrate your trustworthiness to potential clients. We regularly see websites struggling to gain traction due to low-authority backlinks. Our link-building specialists focus on quality, giving you more opportunities to demonstrate your reputation.
Content marketing
A future-focused content marketing strategy can secure better search engine results and help you form relationships with your target audience. With a proven history of delivering impressive results through content, we source relevant keywords and create website content that resonates with prospective clients. From blog posts to web pages and case studies, our expert writers have you covered.
Our proven SEO process
Getting your therapy practice online is one piece of the puzzle, but maintaining a consistent presence on search engine results pages is vital for success. As a bespoke SEO company, everything we do aligns with your clinic’s current needs and future objectives.
Once you have your initial consultation, our experts will assess your website and create a strategy to establish your authority as a mental health provider. You’ll receive regular updates throughout the process and reports tailored to your specifications.
We work hard to give your service the online visibility it deserves and are always ready to adapt and evolve if it means delivering more growth.
Discover the results we've secured for other mental health services
We’ve delivered consistent growth for our clients since 2007. In that time, Assertive survived numerous economic downturns and algorithm changes, cementing us as one of the UK’s longest-running SEO agencies. Please look at our case studies to see what we can do for you.
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Loot Bank
The challenge was to help LOOT significantly increase student sign-ups & to help more people transition away from other banks.
“Assertive has provided an effective and efficient SEO service delivering results and has helped to leverage strong traffic growth from Google.”
LOOT is an RBS owned digital bank that aims to revolutionise how people bank through an app and online.
Our SEO Brands
Get a free proposal today
SEO for therapists and mental health providers can be a long-term process, but the results far outweigh the initial investment. If you’d like to learn how Assertive can help your business reach new heights, please feel free to contact us today and get a free proposal.
We look forward to learning about your goals.
Frequently Asked Questions
Do I need SEO services?
It depends on how comfortable you are with search engine optimization. From the keyword research process to link building and ensuring your strategy meets the ranking criteria of other search engines, guaranteeing a consistent organic presence requires a lot of time and expertise.
While some mental health services are happy to manage their strategy, others find that constant monitoring and strategy adaptations leave little time for anything else. As a professional SEO service, we know what it takes to ensure a successful SEO campaign and take the stress away from you.
Do you guarantee to secure the top Google search results?
No, we never make any guarantees. Numerous factors define where your website ranks, including how established your competitors are.
We go out of our way to establish you as an authority in the mental health community and deliver growth that surpasses your expectations, but SEO is an ongoing process. Any digital marketing agency that guarantees you top ranking is probably using unethical therapist SEO practices.
Is SEO or PPC more effective?
Both SEO and PPC offer numerous benefits, but they’re completely different. While SEO ensures an organic presence on the search engine results page, PPC is ideal for fast gains. We also offer PPC services that help you attract attention through social media platforms and Google Ads.
