Expert SEO services that give your optometry clinic the growth it deserves. Optometry SEO requires a highly targeted approach and a strategy that scales with your clinic’s needs. When done right, it can enhance your organic visibility, attract website visitors and help you secure more patients.
Assertive is a full-service SEO agency specialising in developing and delivering bespoke SEO strategies that move your clinic towards its goals.
Optometry practices that met their goals with Assertive
Why trust Assertive for bespoke search engine optimization services?
Optometrists will always be in demand, but that doesn’t mean your practice won’t have a lot of competition. Whether you’re a small local service provider or have a national presence, our SEO for optometrists is tailored to your goals.
We look at what’s holding you back and create a bespoke strategy that positions your clinic as an authority and secures a regular flow of prospective patients. With a dedicated team of specialists and skilled writers, Assertive is the one-stop shop for all your SEO needs.
Data-driven SEO strategies
Optometrists provide a vital service, treating people with vision problems and improving their quality of life. To attract patients and position yourself as an authority, you’ll need to conquer the search engines and ensure people can find your practice website.
We specialise in data-driven strategies that secure better search results and align with Google’s E-E-A-T guidelines. Online marketing is a long-term investment, but Assertive ensures you have every opportunity for growth.
Bespoke SEO for optometrists
Local SEO
Local SEO strategies are essential for any business operating within its local community. Our specialists go beyond finding local keywords to create a consistent, high-authority Google Business Profile and source local link-building opportunities. We ensure your site will appear on local search engine results pages while also connecting you with an active, local target audience.
On-page SEO
On-page SEO is integral to any optometry SEO strategy as it can be the difference between turning visitors into patients. We perform a complete analysis of your website’s on-page elements, including keyword research and placement, meta descriptions and title tags. Optimizing internal links ensures users have a seamless experience, and nothing holds your website back.
Technical SEO
Even minor technical issues on your optometrist website can impact user experience and compromise your ability to rank on Google search results. We’ll regularly crawl your website and check for technical errors, including broken links, navigation issues, and other core web vitals. The result? A professional website that has every opportunity to rank on Google and other search engines.
Local SEO
Local SEO is vital for connecting with prospective patients in the community. It requires a different approach to standard search engine optimization, but our specialists are highly experienced in developing and deploying local campaigns. We’ll ensure your targeted keywords are suitable for local searches, secure relevant backlinks in local business listings and optimize your Google Business Profile.
Off-page SEO
In the competitive landscape of optometry services, authority and reputability are everything. Our link-building experts will secure placements in relevant, high-authority publications and make your practice visible online. We’re more focused on quality than quantity and make each link count.
Content marketing
Content marketing can boost online visibility, highlight what makes your optometry practice unique, and secure better search engine results. With a talented team of SEO writers, we create high-quality content that positions you as an authority. When you can answer the questions prospective patients are looking for, each web page becomes an opportunity to secure more bookings.
Our optometry practice SEO process
Founded in 2007, Assertive has survived numerous economic downturns and is still one of the UK’s most reputable SEO agencies. Much of our success is attributable to our bespoke strategies, which align with your brand and ensure we can remove everything holding you back from more organic visibility.
Once we understand your goals, we’ll develop an optometry SEO strategy unique to your clinic’s needs and begin our work. You’ll receive regular updates and reports customized to your specifications.
SEO is a long-term process, but our experts always work overtime to secure the best possible results.
Discover how we've helped other optometry practices grow and scale with SEO
Over the years, we’ve delivered results for numerous services in the healthcare industry. Discover how a tailor-made SEO strategy can elevate your home healthcare agency.
Increase in
Organic traffic
Reduction in
Bounce rate
NEEDaFIXER
Assertive made initial website fixes and built a new content strategy that covered research, production and marketing of relevant content to attract new traffic, new links and new brand awareness.
NEEDaFIXER are the largest international network of directors, producers, fixers and journalists.
Our SEO Brands
Further resources for optometry practices
Ready to give your optometrist website the support it needs?
We’d love to help you grow your practice’s online presence and secure more patients. We’ve worked with local businesses and international brands, securing them more patients and creating a roadmap that propels our clients to future success.
Please book a free consultation today and tell us about your goals.
FAQs
Why should I choose Assertive?
We’ve built a reputation as one of the UK’s most reputable digital marketing agencies, specialising in SEO since 2007. With a dedicated team of SEO experts, our bespoke strategies secure growth and place you in an enviable position.
Our access to SEO tools means our specialists and skilled writers can collaborate to get you the best possible results. Most importantly, SEO is an ongoing process, but we’re in it for the long haul.
I need local SEO now, but would like to scale in the future. Can you help me?
Yes, we can. Once you secure a local search presence, we can work with you to ensure consistent growth. Our experts can help you build an enviable online reputation, attract more site visitors and appear on national Google searches.
Whatever your optometry business goals are, we’ll always try to secure them and exceed your expectations.
I'm using paid ads. Do I need SEO?
Whether advertising on social media platforms or using Google Ads, PPC is a great way to boost your exposure and attract more patients.
However, paid search is expensive, and many brands use it to gain traction when they launch or are advertising a promotion. Combining PPC and SEO can give you a long-term strategy that offers the highest ROI for your budget.
Assertive also offers PPC services, giving you a full-service solution.
Which tools do you use?
We have access to a suite of software solutions that help us collect valuable data and measure our success. From Google Search Console and Google Analytics to our very own in-house SEO platform, we make data-driven search engine optimization a breeze.
