Make Website Flaws a Thing of the Past, With Expert Auditing
Your website’s technical health will impact how Google ranks it and whether your on-page marketing strategy will work.
It isn’t easy to understand how the backstage elements of your website might affect your overall organic visibility, but auditing provides vital insights.
At Assertive, we understand how vital auditing is, so we pay special attention to how your website performs behind the scenes.
Our technical SEO audits provide clarity on the health of your site, so we can help you make intelligent decisions.
SEO Case Study
One of our most recent marketing client case studies
Allianz Global Investors
Assertive delivered a strategic PPC campaign for Allianz Global Investors to help increase sign-ups & campaign awareness whilst maximising ROI & keeping CPA down.
Client Name – Designation
Allianz Global Investors is a global investment management firm managing assets on behalf of institutional & retail clients.
Why a Technical SEO Audit Is Essential For Your Website
A technical SEO audit can provide you with clarity about the actual state of your website. In a way, it’s like visiting a doctor when you don’t feel well. You might have a temperature and look poorly on the outside, but without a doctor to look at what’s going on inside your body, you won’t know what’s wrong.
Technical SEO is taking a deep dive into the health of your website and evaluating elements that you and your audience might overlook.
Every Marketing Agency Knows How Important Technical SEO Is
Marketing agencies often regard technical analysis as one of their greatest tools to increase a websites search engine rank. Something as small as page speed could significantly impact your website, so it’s vital to use the audit recommendations to address and issues.
You’ll Save a Lot of Time and Money.
It’s always the small things that make the biggest difference! That couldn’t be more true for your online visibility. When people notice their website isn’t performing, the first thing they’ll often do is spend money on an expensive PPC campaign or pay for a new website design.
The issues won’t go away, and you’ll end up spending a lot of time and money when tiny alternations based on your technical audit results can fix any problems without costing a fortune.
Google Determines Your Ranking Based on Technical SEO
It used to be a case of stuffing your content with keywords and waiting for your rank to increase. But Google put a stop to that because the company wanted to focus on user experience. Technical SEO is now an essential component if you’re going to get a coveted spot on the SERP.
Once we have an idea of where your site needs improvement, we’ll be able to offer advice about how to boost your Google search rankings.
You’ll Be Able to Use All of The Opportunities Available.
Auditing is one of those tools that can offer you valuable data to enhance your marketing strategy. Looking at what your competitors are doing will help you maximise your content strategy and take advantage of the opportunities to build a healthier backlink profile.
You’ll also be able to see gaps in the market, so you can use the technical SEO audit to create a better online strategy that includes unique content and helps you to rank on Google.
Our Technical SEO Audit Will Put Your Business On The Map
It’s incredibly frustrating for any business if you spend a fortune on PPC and web design, only to find that it’s not enough to create any real growth for your business. Luckily, we’re able to combine our expertise to evaluate each aspect of your website.
Our technical SEO audit service provides us with valuable insights so you can make intelligent decisions about where you’d like your business to go.
We’ll also check for broken links and see whether your backlinks come from reputable domains. In many cases, our clients have a Google penalty, which is a result of using black-hat link building agencies, so we might have to perform some maintenance to improve the authority and reputation of your website.
Performing a scan of your website lets us look at technical elements such as your web page speed, site speed, and overall performance.
There might be some problems with the sites mobile optimisation, or it could be that your design isn’t professional enough.
No matter what the issue is, we’ll be able to look at how Google’s robot will crawl through your website and identify problems with your internal links, meta descriptions, title tags and robots.txt file.
Full Content Audit
Your content strategy will define whether your website achieves significant growth or fails to make an impact. It’s not just about creating great blog posts, though, because there are many things to consider.
These include whether your images have the correct optimisation, if there’s duplicate content on your site and whether your anchor text is correct.
We can also check to ensure you’re not breaching plagiarism laws and see how each blog post on your website generates traffic.
Knowing what your competitors are doing gives you a comprehensive look at what you need to do to improve your website’s organic traffic.
We’ll take a look at the keywords your competition ranks for, their backlink profile and content gaps.
Once we have a clear picture of where your competitors are outranking you, we can use the data to come up with an effective keyword research and content strategy so you can get higher rankings.
Our SEO Brands
Why Choose Assertive
Few companies enjoy technical SEO, but it’s a small piece of a puzzle that can make or break your business. Many of our clients come to us because they know technical SEO is vital, but they’re unsure how to implement a good strategy.
Our multi-talented team works with businesses of all sizes to create a secure future. In fact, some of our clients have been with us for years, and here’s why.
We're an SEO Focused Agency
Digital marketing is an umbrella term that describes a range of techniques and channels we use to drive forward business sales. Search engine optimisation is like laying the foundations to build a house because it’s central to your content marketing strategy, social media and PPC advertising.
Some of us have been doing this since the late 1990s, so we know just how volatile the search engine results page can be. Having helped numerous companies reach their goals through targeted SEO, we’re confident that we can support you.
You Get A Fully Bespoke Service
SEO audit services aren’t all made equal, especially when some agencies like to cut corners. With us, you receive a fully bespoke approach, which means that everything from the initial audit to implementation is designed to suit the needs and goals of your business.
While some websites might need less support, others might need more focus in other areas, such as blog writing or page loading speed. Our technical audits provide valuable insights about your business, and we promise to use them to create more clarity about where your future is heading.
Full Access to a Dedicated Account Manager
We know that two heads are better than one, so while your consultant handles the SEO audit, you’ll have access to a dedicated account manager to keep you updated on the progress of your site. Your manager will also offer some clarity regarding your monthly reports and liaise with you on the SEO strategy.
Ultimately, we want to make our services accessible, so you can rest assured that with us, you’ll never be kept in the dark.
It’s Easy to Get Started With Our SEO Audit Services
We don’t do red tape and know that you want to access a speedy and reliable service. Our onboarding process is designed with convenience in mind, so you can take advantage of our expertise without wasting valuable time building your business.
In just a few simple steps, you could be on the way to a better future with an SEO strategy that delivers real results.
Step One: Book a Free Consultation
If you’d like to know more about our technical SEO audits, the first step is to arrange a free consultation with our dedicated team. We’ll discuss your current website worries and talk about how we can help you to create a winning SEO strategy.
Step Two: The Audit
A technical audit requires a lot of attention, so we’ll look at each element of your website to get a clear picture of how we can help. This includes your page loading speed, any technical issues present, and fixing your broken links.
Step Three: Report/Strategy
Once we look at each issue, we’ll issue a website audit report that explains what needs to be done. Some clients prefer to use our auditing service and fix the problems alone, while others ask us to develop and implement a winning SEO campaign.
Step Four: Further Work
If you’d like us to support you with your SEO technical needs, we’re happy to offer long-term services, including regular site auditing and maintenance, content writing, keyword research and link building.
Are You Ready to Take a Deep Dive Into Your Website’s Health?
Building a strong presence on search engines can seem like an uphill struggle. But our diverse and multi-talented team have supported numerous clients with their digital marketing needs and are confident that we can supply you with the type of visibility and growth you want to see.
Whether it’s a technical audit or developing a winning SEO campaign, we’d love the opportunity to discuss how we can make your Google search worries a thing of the past.
Please get in touch via our website or give us a call to arrange your free, no-obligation consultation. We look forward to hearing from you.
Frequently Asked Questions
Is a technical audit really necessary?
Yes, it is. Google ranks websites according to both their on-page and technical SEO. Not focusing on those behind the scenes elements could result in your business struggling to generate more leads through organic visibility.
As Google only wants to show web pages that provide the best user experience, neglecting your technical SEO could be the difference between succeeding or failing.
Can’t I use Google analytics?
Google Analytics is an excellent tool, and we encourage all of our clients to use it along with Search Console. But using advanced SEO services means you can benefit from our knowledge, as we’ll notice the tiny little details that might have a significant impact on your site.
Why should I choose Assertive?
We’ve been doing this for a long time and have seen many of Google’s algorithm changes. While some agencies throw their hands up in despair, we welcome a challenge and look forward to enhancing your website to meet the internet giants increasing demands.
Why choose you instead of free SEO tools?
Free SEO tools can be great; we won’t deny that. But they don’t cover as much ground as our team, and if you’re not a marketing specialist, it can be challenging to read the data correctly. Our technical SEO audit specialists will look at the information and help you understand what it means for your website.